Platform Plays

https://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/five-fifty-platform-plays

https://www.mckinsey.com/business-functions/digital-mckinsey/our-insights/new-evidence-for-the-power-of-digital-platforms

https://www.mckinsey.com/business-functions/operations/our-insights/platforms-and-modularity-setup-for-success